Personalise the buying journey without changing your stack.
1-to-1 personalisation, product recommendations, dynamic pricing and AI support agents — wired into the Shopify, WooCommerce, PrestaShop or Magento you already run. Built for SME and mid-market e-commerce leads who want hyper-personalised experiences without an in-house data team.
You pay top dollar for traffic, and the vast majority leaves without buying.
Conversion stuck at 1–3 %
The same journey for everyone. No read on the visitor, no relevant reco, no reason to come back.
Customer service drowning
Returns, tracking, product questions, claims: your team is buried, NPS collapses.
Stock blind spots
Black Friday stockouts, off-season overstock. Cash tied up, sales lost.
CAC blowing up
Meta, Google, TikTok bids climb every quarter. LTV / CAC ratio degrades each cohort.
Amazon, large marketplaces
Hyper-personalised over there, flat catalogue on your side. The gap widens monthly.
From click to checkout, every step turns personal.
1-to-1 personalisation & product recommendation engine
Real-time behavioural segmentation cross-referenced with your catalogue and order history. Surfaces contextual recos on home, PDP, cart and email — integrated with Shopify, WooCommerce, PrestaShop or Magento.
% conversion rate
% average order value
% cart abandonment
Industry benchmarks — actual results vary, measured via A/B holdout on your store.
Dynamic pricing & targeted promotions
Detects elasticity per SKU and segment, adjusts prices and promotions through rules validated by your team. Buyer-facing disclosure aligned with the EU Omnibus Directive whenever a price is personalised.
Gross margin to be measuredAbandoned cart recovery
Email/SMS/WhatsApp triggered by intent signal, copy generated per segment, incentive calibrated by LTV.
Carts recovered to be measured24/7 AI customer support agent
Order tracking, returns, product questions, recos. Plugged into Gorgias / Zendesk, human escalation when needed.
Tier-1 tickets to be measuredWhat we move — measurable monthly.
Conversion rate
Average order value (€)
Cart abandonment
Customer Lifetime Value
Customer acquisition cost
Industry benchmarks — actual results vary, measured via A/B holdout on your store.
From diagnostic to deployment in 4 phases.
Data & funnel diagnostic
Audit of GA4 / Shopify Analytics, existing segmentation, catalogue quality, friction points across the funnel.
Pilot on one category
Reco engine deployed on one category or one traffic segment. Rigorous A/B test against current version.
Storefront integration
Shopify app / WooCommerce module / PrestaShop or Magento extension. Webhooks, GTM tag, consent mode.
Industrialisation (optional)
Load testing under peak, drift alerts, leadership dashboard, training for marketing & support teams. Maintenance and continuous improvement on a per-quote basis.
Not a demo. A system running inside your storefront.
- Real-time product recommendation engine (home, PDP, cart, email)
- Shopify integration (App Bridge, Theme App Extensions, Functions) or custom WooCommerce / PrestaShop / Magento module
- Cart-recovery workflows (Klaviyo, Brevo, Mailchimp)
- AI support agent connected to Gorgias / Zendesk / Front
- Dashboard for conversion, AOV, LTV, CAC and multi-touch attribution
- Built-in A/B testing, kill-switch, Black Friday & sales runbook
- GDPR documentation: registry, DPIA, Google Consent Mode v2
We plug into what you already run.
Plugged into the tools you already run.
GDPR, ePrivacy, EU AI Act — clean tracking, sharp consent.
Your behavioural data stays in France or the EU. We implement Google Consent Mode v2 and ePrivacy directives: no tracking before consent, signals modelled downstream. Product recommendation engines fall outside the prohibited and high-risk categories of Annex III of Regulation (EU) 2024/1689 (AI Act); we apply the Article 50 transparency duties whenever an agent talks directly to a customer. For stores in scope of the DSA, we implement its algorithmic-transparency obligations; micro and small enterprises benefit from partial exemptions that we document case by case. Documentation, processing registry and DPIA included.
Strategy AI (3-5 days, from €5,000) to scope; AI Acceleration (6-8 weeks, from €15,000) to ship. Industrialisation and maintenance on a per-quote basis.
See our security & compliance commitment →Already running in production for our clients.
Supplier invoices, carrier disputes, after-sales documents: beyond personalisation, the document automation deployed at Guenifey shows what a production AI pipeline changes day to day — zero re-keying, zero errors.
An AI agency built by the engineers who ship the code.
Not a consulting firm. Not a digital agency. A team of AI engineers who scope, code and ship to production — for French SMEs and mid-market companies.
Meet the team and the methodEngineer-founded
From EPITA, ranked #1 computer-science engineering school in France.
AI student consultancy
Founded in 2024. Dozens of engagements shipped to production before launching OLIXID.
Scope · build · deliver
Same people from diagnostic to production. No disconnected pre-sales, no project tunnel.
Plugs into what you run
No ERP replacement, no big bang. AI sits next to your tools — your teams keep their interfaces.
